Bad Bunny Unveils Name of His Upcoming Album Via Classified Car Advert

Leave it to Bad Bunny to reveal the title of his new album in the most unpredictable way possible.

Earlier this week (April 21), an advert for a 2019 Bugatti Chiron for sale appeared on a Puerto Rican classifieds website, complete with information about the vehicle and the seller, Benito A. Martinez Ocasio (Bunny’s full name).

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The advertisement appeared in Clasificados Online and advertised the car for $3.5 million (£2.7 million), with a phone number provided.

Curious fans dialed the number provided, only to find they were calling to hear a song teaser, and they would later get a text message in Spanish stating that Benny’s new album is titled Un Verano Sin Ti (A Summer Without You).

The text says that the album has yet to have a release date. It’s from Bad Bunny himself and translates, “Hello! Thank you for calling. There’s only a little time left until the album comes out. I still can’t say the date, but I can tell you the name: Un Verano Sin Ti.” People started looking through the phone number from which Bad Bunny sent the text and information in the ad to see if it hinted at the release date.

Bad Bunny’s latest album, El Ultimo Tour Del Mundo, received a Grammy for Best Musica Urbana Album earlier this month. The Puerto Rican performer did not attend the event since his El Ultimo Tour Del Mundo tour was coming to an end with his last concert in Miami.

He teased his new album on Twitter after the performance, saying, “Yesterday I finished a stage of my career in the best way possible: Closing the tour of El Ultimo Tour Del Mundo and winning the Grammy with that same album.” He then said that he had completed his new album and that it would be released shortly.

In December, Bad Bunny was named the world’s most-listened-to artist on Spotify for the second consecutive year. In the same month, he surprised fans with a music video for ‘Te Deseo Lo Mejor,’ which he co-created with The Simpsons.